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A business model slide is one of the critical components of any pitch deck. Since you have found this article, you are probably creating a pitch deck to pitch your business idea to investors.
Whether you are pitching it to a venture capitalist or an angel investor, you need to convince them your business model will work and generate excellent returns on investment. And a business model slide in your pitch deck helps you do just that.
However, creating a business model slide can be difficult if you have never created one. In this article, you will learn how to create a business model slide in your pitch deck.
Don't worry if you're not a professional designer. Visme's AI pitch deck generator makes it super quick and easy to create your pitch deck–all it takes is an accurate prompt and the AI will handle the rest.
Let's get started!
Why Do You Need a Business Model Slide in Your Pitch Deck?
What To Include in Your Pitch Deck’s Business Model Slide
15 Business Model Slide Examples From Famous Pitch Decks (+ Templates)
Create Your Pitch Deck in Visme
According to a recent study, investors now spend an average of less than three minutes viewing a complete pitch deck. This means they'll spend just seconds going through each slide of your presentation. Therefore, it’s crucial for you to explain all the critical information to them.
As an entrepreneur, you understand how important a business model is. It includes everything from how your company functions to what your business strategy is to generate revenue.
While presenting the pitch deck to investors, the business model slide gives them a solid reason to believe your business is viable and worth investing in.
Business models can vary in form and function depending on the industry and business. To display the full potential of your business model, you need to consider factors other than the ROI.
Let's look at what to include in your pitch deck business model slide. We will discuss the three critical elements of a business model slide:
The goal is to explain your business model briefly and concisely in the slide. Therefore, it's best to include:
Your investors are looking for the answers to these questions:
Include the answers to these questions to make your business model slide as effective as possible.
The design of your presentation and business model slide is a crucial one. Investors come across a wide range of pitch decks daily. In fact, experts say that investors fund only 1% of the pitches they receive and it also depends on the businesses and funding rounds.
Another study shows that 79% of people find most presentations boring. Therefore, make your business model slide aesthetically appealing. Doing this helps you communicate your ideas effectively and leave your investors wanting more.
Here are some of the design elements to include in your slide.
With Visme, you have complete design control. Here's a sneak peek of how you can edit every design element of your business model slide.
Read this article to learn more about pitch deck design tips. Or watch the video below to learn how to impress your investors.
Experts estimate that a company has a .00006% chance of becoming a unicorn. That's three out of every five million companies. And according to CB Insights, there are 1,146 unicorns worldwide as of June 2022.
These unicorns were once startups just like yours, and yours might be the next. All the famous startups once had to create a pitch deck at the beginning of their journey. So, why not learn from these companies to craft your business model slide?
Let's look at the business model slides of 15 investor pitch decks and learn from them.
Additionally, we have recreated the pitch decks into templates. You can take inspiration from these famous pitch decks and customize the templates to create your own.
The business model slide in this pitch deck (slide seven) is one of our favorites. It includes their market share, average fee, commission and generated revenue over the past few years.
Furthermore, they have included images, charts, tables and other data visualizations throughout their presentation to keep the audience engaged.
Use the Airbnb-inspired pitch deck template below to create your business model slide.
In 2014, this pitch deck helped WeWork raise $355 million in venture funding from investors.
Look at the business model slide in this presentation on slide eleven. They used charts to show their growth over time and profit margin.
However, the design of their business model slide and the pitch deck left room for improvement. We recreated it with images, charts, graphs and other visual assets to grab attention and illustrate essential points.
Fancy charts and long explanations don't always make a great pitch deck. A pitch deck should be simple and compelling enough to convey the message immediately.
Uber's pitch deck is an excellent example of this. We kept the business model slide the way it was and included some design principles to make the aesthetics right.
BuzzFeed is well-known as the first major media company of the digital age with 1.2 billion page views per month. This pitch deck helped them reach a valuation of $1.7 billion in 2016.
What BuzzFeed did here is amazing. They visualized their idea using actual screenshots of their services to help investors gain a deeper understanding of their idea.
They also used bullet points to explain their revenue model (slide twelve), keeping it simple and to the point. However, we have incorporated the presentation design best practices to recreate it in Visme.
Though Foursquare secured funding, their deck included long text sections, which isn’t a good design practice.
A good rule of thumb for text in your business model slide is to keep it simple. Don't include too much text in your slides. According to Presentation Magazine, no presentation should include more than 40 words per slide.
Here's a pitch deck template inspired by Foursquare to get you started. We have reduced the amount of text and organized them perfectly.
Mattermark's pitch deck is a great example of using different graphs and charts when you have a lot of data to show. Instead of including too much information, they used multi-colored charts to compare important data.
If you have a lot of data to include in your business model slide concisely, use the template below, inspired by Mattermark's pitch deck.
Buffer is one of the first companies to release its pitch deck on the internet to inspire others. The best thing about Buffer's deck and business model slide on slide seven is that they include consistent branding throughout the presentation.
They have applied their brand colors, brand fonts and logo to all the slides. Got inspired by this deck? Use the recreated template below to create one in Visme.
Visme's Brand Design Tool helps you save your branding assets such as logo, colors and fonts and use them to create any document you want. Once you save your branding, anyone in your team can create a document in Visme and the branding will be automatically applied to their design.
Watch the video below to set up your branding kit in Visme.
Rather than using more artistic and stylized elements, this pitch deck used important facts and statistics that logically define the platform's value.
They had to do it since they pitched to a more mathematically-inclined audience. Therefore, it shows how to tailor the pitch deck content to the target audience.
Here is the LinkedIn-inspired pitch deck template to get you started.
This deck by Contently shows the design of your slides matters a lot more than you could imagine.
Use large and bold fonts, consistent colors and other elements like this pitch deck to reflect your brand personality. It will help you convey your message and make you look more professional.
Visme features a massive library of fonts you can use to find the perfect typeface for your presentations.
Wise's deck is simple, which is an example of a traditional deck created in PowerPoint. It lacks the visual elements it needs to look professional and attractive.
Thus, we recreated it in Visme. Use the template below to present your business model slide as Wise does.
Visme is fully integrated with PowerPoint. If you have already created the other slides in PowerPoint, you can import the PPTX file as a fully editable Visme presentation.
Watch the video below to learn how.
Bliss raised around $750K in funding when it started using the pitch deck above. Though their company revolves around technology, they used creativity to show off their business model. The use of arrows, brackets and additional design elements makes the deck engaging.
If you are a SaaS company, use this pitch deck template to explain the potential of your business idea to investors.
The great thing about Castle's pitch deck is that it shows the team's personality. The business model slide also gives a feeling of a friendly and approachable personality. If you love your team and want to show some personality, you will love this template inspired by Castle.
Make your pitch decks more engaging by adding animations, links, embedded content like videos and more in Visme. You can preserve the interactivity by sharing your presentation online. You can also make changes in the design or content, which will reflect on the live version.
We love this pitch deck and its business model slide (on slide five) because it includes a lot of screenshots. Also, it is displayed on smartphone mockups.
Sometimes you need to go beyond images and screenshots and present your business model in a more creative way, like this one.
With Visme, you get access to a wide range of visual elements such as icons, animated assets, video backgrounds, stock photos, videos, shapes and more. You can incorporate them into your presentation to make your business model slide more creative.
Also, use this Revolt-inspired pitch deck template to showcase your app or software.
This is a great example of the power of a pitch deck. It gives you a solid reason to use a business model slide in your pitch deck.
Fyre Festival managed to get millions of dollars to fund a poorly organized idea using the pitch deck above. Even though the business idea failed, the pitch deck helped it get funded.
Here's a pitch deck template inspired by Fyre Festival to get you started.
YouTube's seed round pitch deck has become a favorite reference for entrepreneurs worldwide. It helped the company secure $3.5 million from investors. However, YouTube's original pitch deck with a business model slide could have been better, considering their creative roots.
We gave this pitch deck a design refresh by applying beautiful color combinations. We also added the best fonts and other visual elements such as shapes, icons, images and so on.
There are a wide variety of other business models. They are customizable according to the specific industry or business needs. Here are the top 10 business models you can consider.
Here are four simple steps to help you do that:
Step 1: Choose a template
Choose from any pitch deck template you like in Visme and open it in the editor.
Step 2: Customize the business model slide
Edit the content on the business model slide and other slides to ensure your business idea stands out.
Step 3: Add/edit data visualization
Update any charts and graphs and play around with colors, fonts, icons and more.
Step 4: Download your pitch deck
Download your pitch deck or the business model slide as a PDF or PPTX file. Or, present an interactive version of your document online.
Some common mistakes include:
The elements of a good business model slide are:
Since you have come this far to pitch to an investor, don't miss an opportunity to explain your business idea and win the deal. At least not because of a poorly designed pitch deck.
You will never get a second chance to make a first impression. Use only the best presentation software to create your business model slides. We recommend using Visme's presentation software to make stunning pitch decks and other types of presentations in minutes.
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