How to Make a Gantt Chart in Excel + Easier Alternatives
Data visualization can transform your ideas from ordinary to extraordinary.
I know from experience, as a PhD student, how much I’ve relied on data visualization to simplify complex ideas, communicate findings effectively, and help my audience grasp intricate patterns or trends at a glance.
Whether it’s for my research, presentations, or publications, charts, graphs and other types of data visualizations often make the difference between confusion and clarity. And, of course, I’ve had to review lots of data visualization tools for this article.
In business settings, data visualization tools can help visualize all the data generated by business processes and create dashboards to track pretty much everything. They are also perfect for creating graphics with data about specific events, projects, analyses and information. After all, an average person creates 1.7 MB of data per second and someone has to visualize it.
But with so many data visualization tools available, you want to find the one that's right for you. I’ve put together this list to help you choose the best one for your needs.
Ready? Let's dive in!
Before we get started with our list, let’s find out what a data visualization tool is.
In a few words, it’s software that takes data from a specific source and turns it into visual charts, graphs, tables, dashboards and the likes.
Data visualization tools can create anything from simple pie graphs to complicated interactive choropleth maps The trick is choosing visual tools with all the right features.
Not all data visualization tools are the same. Some tools are more versatile and easy to use, while others have a high learning curve.
But what do the best data visualization tools have in common? They all offer all the standard charts and data visualization types. The most common are pie charts, line and bar graphs, histograms and pyramid charts. For more unique or elaborate data visualizations, you’ll have to shop around to see which tools offer what you need at the best price and ease of use, aligning with the importance of data visualization in your organization.
If you’d love to learn more about data visualization before we get to the tools, this video provides an in-depth explanation of what it really is, along with the different types of charts and graphs to use and how you can make them.
When searching out the best data visualization software, I checked for tools that are versatile and capable of performing a wide range of tasks effectively. Essentially, I was on the lookout for tools that checked these boxes.
Considering this, here’s the testing process I used:
*Disclaimer: The comparisons and competitor ratings presented in this article are based on features available as of November 21, 2024. We conduct thorough research and draw on both first-hand experience and reputable sources to provide reliable insights. However, as tools and technologies evolve, we recommend readers verify details and consider additional research to ensure the information meets their specific needs.
| Software | Key Features | Pricing | Best for | Core Uses | G2 Rating |
| Visme | Customizable charts and infographics, AI tools, animation and interactivity, collaboration, analytics tools, robust template library, millions of design assets, brand kit | Free; Paid plans from $12.25/month | Non-designers, marketers | Presentation-ready charts, maps, infographics, interactive visuals, social media graphics with animations, and marketing materials | 4.5 |
| Tableau | Advanced and interactive dashboards, real-time data analysis, AI-powered insights, real-time collaboration, geospatial visualization | From $15/user/month | Data analysts, enterprises | Complex data visualization, real-time analytics, storytelling dashboards | 4.4 |
| HubSpot | CRM reporting and data visualization, integration with BI tools | From $15/mo/seat | Marketing and sales teams | Visualizing customer trends, marketing funnels, and sales performance | 4.4 |
| Infogram | Drag-and-drop chart creation, AI chart suggestion, analytics, data import, brand kit, customizable templates | Free; Paid from $19/month | Content creators, educators | Designing visually engaging charts, maps, and infographics | 4.6 |
| New Tool | AI-augmented dashboards, automated insights, data management, Autonomous AI Agents, Analyst Studio | Starts from $1250/month | Data leaders, enterprises, and business leaders | Complex data analysis, data visualization, dashboard creation, forecasting, and insight discovery | N/A |
| Whatagraph | Automated data visualizations, data grouping and aggregation, reusable blocks and prebuilt widgets, customizable report and dashboard templates | Flexible pricing: Request a quote | Agencies, marketing teams | Custom client reporting, visual marketing performance analytics | 4.4 |
| Sisense | Embedded interactive visualizations, embedded analytics, AI-driven insights, data modeling and connectivity, cloud deployment | Get quote | Enterprises | Creating BI dashboards with advanced drill-down capabilities | 4.2 |
| Databox | Centralized metrics and visual dashboards, AI performance summaries, dashboard templates, TV and mobile dashboards, whitelabelling | Free; Paid starts at $47/month | SMEs, marketing agencies | Tracking KPIs from multiple data sources in visual dashboards | 4.6 |
| Chartblocks | Simple online chart creation, wide range of chart types, customizable designs, data import and export | Free | Small businesses, educators | Quick creation of custom charts for presentations and web integration | 4.1 |
| DataWrapper | Easy-to-use responsive charts, data import and integration, customization options, team collaboration | Free; Paid starts at $599/month | Journalists, researchers | Visualizing survey data, news insights, and academic research | 4.6 |
| Google Charts | Free and customizable charts, multiple chart types, customization tools, real-time data update, team collaboration | Free | Developers | Creating embeddable charts for websites and applications | N/A |
Visme is mostly famous as a visual content creation suite but it also comes with a full suite of data visualization tools that goes above and beyond data.
If you’ve ever stared at rows and rows of data in a spreadsheet and thought, “There has to be a better way to make sense of this,” then Visme has everything you need. It’s one of the most powerful and versatile data visualization tools out there.Using a full set of tools, including a graph maker, chart templates and a data widget library, you can easily create data visualizations of different types.
Once you’ve logged in, you’re greeted by a beautiful dashboard that’s easy to navigate. You can start creating these charts from a blank canvas or choose from an overwhelming number of professionally designed templates.What I love most is how I’m able to switch the chart type with a single click. Even if you decide to use an existing template, the charts are visible at all times.
The best part is you use these visualizations as a a standalone or add them to any project you’re working on in Visme, such as a proposal, presentation, report or infographic.
Visme integrates business intelligence with interactive design to help you create data visualizations that are not only easy to read and understand but also look stunning.
Visme allows you to visualize complex data with 50+ types of charts, graphs, and data widgets. From the dashboard, I found dozens of chart templates across multiple categories, including:
You can manually input your data (Visme provides sample two sets of sample data for you to play around). Or import live data or automatically from Google Sheets, Excel, Google Analytics, SurveyMonkey, and Smartsheet to create custom dashboards to track business insights. Looking to visualize geospatial data?
Visme offers map visualization features so you can create interactive maps of specific countries, regions or the world and customize data directly on the map by adding or editing existing data. It lets you adjust colors, captions, and the data legend to make mapsthat show numbers or categories for geospatial insight.
Besides the wide array of chart and map types, Visme also comes packed with different data widget styles for visualizing data, arrays, percentages, gauges and more. But what really caught my attention was the 3D widgets that bring a new dimension to data visualization. And if you’re looking to create flowcharts, diagrams, process flow and decision trees, there are prebuilt shapes and diagrams to make the design process a piece of cake.
Visme also offers dozens of blank table designs along with prefilled tables across different categories like IT & consulting, marketing and media, healthcare, financial services, consumer goods/ services, education, nonprofits and more. I also found options for embedding tables from Google Sheets, Excel and Airtable into my project.
The collaboration features in Visme are top-notch. Regardless of how many you have on your team—they can all tag each other, leave comments, draw annotations, and make changes in real-time.
But beyond the basic collaboration tool that lets people in and outside of your team work with you, Visme also has a workflow management feature. This tool lets you assign different sections of your data visualization for team members to work on, set deadlines and track their progress toward completion.
I have to give to Visme—there are a lot of choices when it comes to customizing charts. I found options for customizing the chart heading (title and subtitle), axis, legend and values, along with the overall appearance of your chart.
Another reason why Visme is my favorite pick is the ability to create interactive data visualization. Breathe life into static charts with animations and interactive features like hover effects, popups, and internal and external links.Also, you can choose between different styles of animation, such as Linear, Bounce and Elastic, or turn the animation off completely.
To publish and share your animated chart, just click on the Share button at the top of your screen and then choose from three different options:
If you use any of these options, you can easily track performance or get insights on how your audience is engaging with your chart with Visme’s analytics tool.
Finally, if you want to download your chart as a static image, you can save it as a JPG, PNG or PDF file. You can also download it as an HTML5 file if you want to keep the animation and interactive elements.But don’t just take my word for it.
Here’s a video showing how Visme helps you create data visualizations.
Furthermore, Visme has an AI chart maker that I’m super impressed with. It lets you create first-draft pie charts, Mekko charts, scatter plots, and more by providing text prompts. All I had to do was enter a detailed prompt about my data visualization project and select one of the options recommended by AI. It generated charts I could easily customize according to my needs.
Technically, Visme is for anyone who needs to create data visualizations and visual graphics for a variety of purposes.For example, you can create charts for blogs, reports, proposals, social media, school reports, presentations, print collateral and more. But most of all, Visme is for people who need to create beautiful visuals without learning about design.
Nevertheless, Visme offers lots of resources to improve your designer’s eye and make the most out of the tools provided in the editor. If you need a great-looking data visualization on its own, as part of a dashboard, or inside a report or proposal — Visme is the right data visualization software for you.
Visme has a free plan with plenty of options to help you get to know the platform. You can also upgrade and pick between the paid plans such as:
You may even be eligible for a discount if you're a nonprofit organization or a student.
Tableau is one of the most recognized business information data visualization tools. What’s most notable about Tableau is that data visualization techniques are at the core of everything. The data visualization and data analytics tools inside Tableau have revolutionized the way businesses manage their data.
When I first logged into Tableau, it felt like I’d just walked into a graduate-level stats class without the syllabus. There are so many features and options that it can be a bit overwhelming for beginners. Sure, there are plenty of tutorials, but let’s be honest—it takes a while to really feel comfortable.
The interactive product tour became a lifesaver and in a matter of minutes I had set up my first data visualization. Here’s what it looked like:
A great thing about Tableau is that even though they offer private data analytics and visualizations for big data, corporations and businesses, they also have Tableau Public. Tableau Public is a free platform where anyone can create a data visualization. Data can be imported from a spreadsheet or entered manually. The main differences between Tableau Desktop (TD) and Tableau Public (TP) are as follows.
You can get started from a pre-built workbook or connect to a wide range of sources, including Excel, Google Sheets, SQL databases, and even cloud platforms like AWS.
There’s also an option to use sample data to get started.
Tableau takes your data, no matter how messy or complex, and transforms it into beautiful, interactive visualizations. This is probably my favorite thing about Tableau. You can create dashboards that combine multiple charts, graphs and maps all in one place. It’s like a control center for your data, and the best part?
You can make them interactive. Filters, tooltips, drill-downs—it’s all possible. The possibilities with Tableau are pretty much endless. The Tableau Story combines visualizations (charts, dashboards, or sheets) into a sequence called story points, which act as slides in a presentation.
Another thing I love about Tableau is that you can embed a visualization created with the tool into your Visme project, proposal or report. That way, you get the best of both worlds (or tools!)Tableau’s mapping capabilities are next level as well. For example, you can use it to map out a project’s impact by location and layer data like population and income levels.
Apart from the difficult learning curve, Tableau makes sharing your work a breeze. You can publish dashboards for others to view or interact with, and if you’re on a team, Tableau Server or Tableau Online lets everyone stay on the same page.
Tableau is technically for anyone interested in using data as a driving force in business, community, the environment and the world. For example, Tableau can help with the following:
Tableau
Enterprise Edition
Here’s a comparison table between Visme and Tableau:
| Feature | Visme | Tableau |
| Ease of Use | User-friendly interface with drag-and-drop tools suitable for beginners and non-designers. | Steeper learning curve; designed for advanced data analysts |
| Chart Types | Offers a wide range of charts, including line, bar, donut, pie, stacked, and custom infographic-style charts. | Extensive chart types, including complex visualizations like treemaps, heatmaps, and geographical maps. |
| Professionally Designed Templates | Vast library of pre-designed templates tailored for presentations, infographics, and data visualizations. | No template library; users create dashboards and visualizations from scratch based on the dataset. |
| Data Integration | Supports basic data import (Excel, CSV, Google Sheets); ideal for lightweight datasets. | Integrates seamlessly with large datasets from multiple sources (SQL, Salesforce, AWS, etc.). |
| Customization | Highly customizable templates and charts; allow brand-specific design elements. | Advanced customization for visualizations but less focus on branding-specific designs. |
| Animation and Interactivity | Includes animations, popups, hover effects, internal and external links, and hotspots for dynamic storytelling. | Basic interactivity like filters and drill-downs; no animation features. |
| AI Features | Provides basic AI tools for design suggestions and content generation. | Advanced AI-driven insights for predictive analysis and natural language queries (Ask Data). |
| Downloading and Sharing Options | Exports in multiple formats (PDF, PNG, HTML5, MP4); interactive content can be embedded or shared via links. | Exports in PDF, PowerPoint, or image formats; interactive dashboards shared via Tableau Server or Tableau Public. |
| Team Collaboration | Offers version control, workflow management, and robust collaboration features for real-time edits and feedback. | Includes real-time collaboration via Tableau Server and Tableau Online; version control depends on enterprise setup. |
HubSpot’s Marketing Analytics & Dashboard Software is for those who hate context-switching while working in a set workflow. You don’t have to turn to other analytics tools while you’re working on understanding insights about your customers from CRM. The dashboard puts everything in one place so you don’t have to hunt for data that matters the most at the moment. All your reports can show exactly what you’re looking for.
This makes it really easy to digest the data and communicate the insights with your team members. Setting up the dashboard is pretty seamless. You can start from scratch or choose one of the prebuilt templates—whether it’s for sales, marketing channel performance, service overview and more.
Next, you’ll have to choose reports: each dashboard comes with a set of reports that offer more detailed analysis and insights into specific aspects of your business's performance.
The data is fresh, so you can be assured that the data you’re looking at is the latest and can bet on it. For those who’re always on the run, these dashboards are accessible even on mobile, so it’s like having a whole marketing dashboard in your pocket. If you’re someone who loves tweaking every little detail of a chart, HubSpot might leave you wanting more.
The visualizations are clean and easy to read, but customization options are pretty basic. For example, you can’t always adjust axis labels, data ranges, or chart types to the degree you’d expect in a dedicated data visualization tool like Visme or Tableau.
For those who are control freaks, data is oxygen.
The easy-to-use dashboard is the house of reports related to all your marketing campaigns. You can import or sync data (contact, company, deal, ticket, or product information) into HubSpot or set up a sync between HubSpot and dozens of other apps.
When you create a new record using a company domain name or a business email address, HubSpot automatically fills in any empty fields. This means that whether you’re adding records manually, importing data, using integrations, or collecting information through form submissions, everything can be effortlessly enriched without a hassle.
HubSpot also provides options for manually enriching existing records. So, you can easily update them to keep your information current and insightful. It really streamlines the process and ensures that your records are as complete as possible right from the get-go.
Also you can include HubSpot’s tracking code that’s unique to you. Using the custom code, you can track the footprints of your potential customers and learn why they didn’t convert or even why they did. The code also helps trigger automation based on customer interactions. You can map the whole customer journey back to the source and have that as an insight for the sales team.
The ability to drag and drop widgets into place makes it intuitive—even for someone who doesn’t live and breathe data. Beyond being able to find all the data that you need the most in one place, you can arrange them in a way that makes sense. You can create insights using CRM data and map every interaction to revenue. This is to help you understand what triggered a sale, and then it becomes easy to repeat a successful sale.
HubSpot is for anyone who wants to track all their marketing-related data from one place.
Be it a marketing manager of a startup wanting to track multiple campaigns to see the big picture of overall growth to agencies wanting to create client-specific dashboards for quick access to KPIs that matter the most to individual clients.
This dashboard ensures that you find all the data that you need the most in one place. You can create insights using CRM data and map every interaction to revenue. This is to help you understand what triggered a sale, and then it becomes easy to repeat a successful sale.
Using the custom code, you can track the footprints of your potential customers and learn why they didn’t convert or even why they did. The code also helps trigger automations based on customer interactions. You can map the whole customer journey back to the source and have that as an insight for the sales team.
You can track KPIs like:
If SEO is one of your marketing channels, the AI-powered suggestion will help you optimize your pages for amplified reach.
Of course, you can track the SEO growth within the dashboard. Even for CEOs who don’t want to drown in the details of the numbers and want to gain an overview of everything they care about, HubSpot’s Marketing Analytics & Dashboard software is a game changer.
It lets businesses, social media managers, and content creators instantly see what’s working online, from sales triggers to engagement and channel performance.
HubSpot’s Marketing Analytics & Dashboard software is available for free and the free version is more than enough if you’re just getting started. However, for those who don’t settle for less, there are advanced features and premium analytics under various plans. You can upgrade to a paid plan for premium analytics:
Here's a comparison table between Visme and HubSpot:
| Feature | Visme | HubSpot |
| Ease of Use | User-friendly interface with intuitive drag-and-drop tools. | Moderate learning curve, designed for marketing and sales professionals. |
| Chart Types | Wide range of chart types, including line, bar, pie, donut, stacked charts, and maps. | Standard chart types with focus on marketing-related dashboards and reports. |
| Professionally Designed Templates | Large library of customizable, professionally designed templates for various purposes. | Limited templates specifically for marketing and sales analytics dashboards. |
| Data Integration | Supports data import from Excel, Google Sheets, and other tools. | Strong integration with HubSpot CRM and marketing tools, but less diverse import options. |
| Customization | Highly customizable charts, templates, and visualizations to match brand identity. | Customization is limited to HubSpot's preset dashboard elements. |
| Animation and Interactivity | Animations, pop-ups, hover effects, internal/external links, and hotspots. | Basic interactivity limited to embedded reports and charts. |
| AI Features | AI-powered chart creation, image generation, and content design tools. | AI for marketing insights, email optimization, and campaign analytics. |
| Downloading and Sharing Options | Options to download as PNG, PDF, PPTX, or HTML5; easy sharing via links or embedding. | Export options include PDFs and sharing via HubSpot links; less flexibility for formats. |
| Team Collaboration | Robust collaboration with version control, workflow management, and comment tracking. | Collaborative tools integrated with HubSpot workflows but without version control. |
Infogram, now part of the visual tool Prezi, is a versatile online data visualization creator. The tool offers varied and extensive options, and you don’t need to have a Prezi account to use it. The data visualizations you can create on Infogram are straightforward and the learning curve is relatively low. Once you’ve logged in, there are free templates you can use to jumpstart your data visualization.
Infogram is actually user-friendly, especially for non-designers like me. Unlike Tableau, I didn’t have to pore through guides or videos to get the hang of it. And that’s mainly because the interface is simple and intuitive, so anyone can jump right in and find their way around it without feeling overwhelmed.
Infogram has over 40 types of charts and hundreds of single maps to customize as you like, including bar, column, Gantt, pie, area, scatter, bubble, progress, gauge, progress charts and so on.
They’ve recently added social media graphics and other visuals to use with your visualizations. Infogram offers some cool map visualizations, and you can use them to show geographic, historical and even abstract data.
I found multiple options for importing data into your chart Excel file formats (XLS, XLXS, CSV), Google Drive documents, Dropbox, JSON, and relational database management systems like MySQL, PostgreSQL, Oracle, Amazon Redshift, and Microsoft SQL.
If you’re not sure which chart to choose, Infogram has a chart recommendation feature that recommends the best fit for your dataset.
A notable feature of the tool is the dashboard template library. These layouts have many visualizations in one place, perfect for tracking company data and finding trends. However, compared to Visme, the template options are limited and have pretty basic designs.
After you’ve selected your chart, you can customize chart position, color, axis and grid, fonts, legend, data format, and add animation.
But when it comes to adding that extra "wow factor" with animations, it feels a little bare-bones.
For example, the transitions are pretty standard. You can have elements fade in or slide into view, with timing, sequencing, or advanced effects like bounce or zoom animations, but that's about it. There’s no way to get creative with interactive elements like pop-ups, hover effects, 3D widgets, hotspots, internal and external links and more.
During my testing, I had the opportunity to explore Infogram AI for visualizing data, and I was truly impressed by its capabilities. After I had entered my prompt, here’s what it came up with.
Infogram is great for business owners who want to analyze their data, and big companies that need to showcase data in projects, dashboards and reports.
This tool is also good for content creators, students and journalists looking to visualize a piece of information.
It’s also the perfect tool for anyone who needs a word cloud created with real data.
There is a free version of Infogram with limited capabilities, which is great for trying out the tool. Paid plans start at $19 for Pro and go as high as $67 for Business and $149 for Team, while custom pricing is offered for Enterprise plans.
Here’s a comparison table between Visme and Infogram.
| Feature | Visme | Infogram |
| Ease of Use | User-friendly interface with drag-and-drop functionality; suitable for beginners and professionals. | Intuitive interface suitable for beginners and experts |
| Chart Types | Wide range of chart types including line, bar, pie, donut, stacked, radar, bubble, and more. | Extensive chart types, including standard and advanced options like tree maps and bubble charts. |
| Professionally Designed Templates | Hundreds of professionally designed templates for various industries and purposes. | Offers a handful of templates tailored to diverse use cases. |
| Data Integration | Import data from Excel, Google Sheets, Airtable, and real-time updates via integrations. | Seamless integration with Excel, Google Sheets, and live data feeds like Google Analytics. |
| Customization | High level of customization with fonts, colors, animations, and branding options. | Good customization options but slightly limited compared to Visme in branding flexibility. |
| Animation and Interactivity | Includes animations, popups, hover effects, internal/external links, and hotspots for engagement. | Supports hover effects and animations, but fewer interactivity options compared to Visme. |
| AI Features | AI-driven features like content suggestions, chart makers, and design assistants. | Limited AI-driven capabilities, primarily focused on automated chart creation. |
| Downloading and Sharing Options | Download as PDF, PNG, JPG, HTML5, or MP4; share via link, embed on websites, or present online. | Download as PDF, PNG, JPG, or HTML; share via link or embed in websites. |
| Team Collaboration | Includes version control, workflow management, and robust collaboration tools for teams. | Allows collaboration but lacks advanced workflow management features like version control. |
ThoughtSpot is a powerhouse in the world of data visualization, specializing in AI-powered, self-service analytics.
I found that with it's AI augmented dashboards, you can transform how you interact with your data, turning static reports into dynamic, real-time visual experiences.
It also comes with an intuitive, conversational interface, you can create and customize different types of charts and graphs, easily helping you see trends, patterns, and insights as they unfold.
Setting up is also very easy. You just have to select the data you want to visualize and type in your questions to ThoughtSpot’s AI Analyst, Spotter. I was impressed that within minutes, I get visualizations that helped me make faster, more smarter decisions.
If you’re someone who wants to get into the details of everything, ThoughtSpot delivers. You can easily drill down from high-level analytics to the most granular insights without the need for pre-defining drill paths. Moreover, you can also share those insights across your team for better collaboration.
ThoughtSpot is a complete business intelligence solution designed to make data exploration accessible to users of all technical backgrounds.
Its search-driven interface with powerful AI capabilities allows you to ask questions in natural language and receive instant insights, eliminating the need for complex queries.
It allows users to seamlessly connect with various data sources, including cloud services like Snowflake and Amazon Web Services to create interactive visualizations. Leveraging artificial intelligence, ThoughtSpot automatically identifies trends, anomalies, and patterns within your datasets. This proactive approach helps uncover insights you might not have thought to look for, facilitating more informed decision-making.
ThoughtSpot also offers embedded analytics capabilities, allowing you to integrate its powerful features directly into your applications. This enables a seamless analytics experience for your end-users without switching between platforms.
I find that ThoughtSpot has a good interface for technical and even non-technical users. Whether you are from sales, marketing or procurement, you can leverage ThoughtSpot to monitor key performance indicators (KPIs) relevant to your specific business function.
The self-service analytics platform enables non-technical employees to query data and generate reports without heavy SQL coding.
But if you are a data analyst or a business leader wanting to model your data, you can use ThoughtSpot’s Analyst Studio to dig deep or forecast trends.
By catering to these diverse user groups, ThoughtSpot facilitates informed decision-making and operational efficiency across various organizational levels.
ThoughtSpot offers three flexible pricing models and they come with a free trial. Here’s a quick breakdown:
Here’s a comparison table between Visme and ThoughtSpot.
| Feature | Visme | ThoughtSpot |
| Ease of Use | User-friendly interface with drag-and-drop functionality; suitable for beginners and professionals. | Intuitive search-driven analytics interface enabling users to explore data using natural language queries. |
| Chart Types | Wide range of chart types including line, bar, pie, donut, stacked, radar, bubble, and more. | Extensive visualization options, including standard charts and advanced types like tree maps and bubble charts. |
| Professionally Designed Templates | Hundreds of professionally designed templates for various industries and purposes. | Provides customizable Liveboards for interactive and personalized data visualization dashboards. |
| Data Integration | Import data from Excel, Google Sheets, Airtable, and real-time updates via integrations. | Seamless integration with various cloud data platforms, including Snowflake, Google BigQuery, and Amazon Redshift. |
| Customization | High level of customization with fonts, colors, animations, and branding options. | Offers customization options for visualizations and dashboards, allowing alignment with organizational branding. |
| Animation and Interactivity | Includes animations, popups, hover effects, internal/external links, and hotspots for engagement. | Supports interactive data exploration with drill-down capabilities and dynamic filtering. |
| AI Features | AI-driven features like content suggestions, chart makers, and design assistants. | AI-powered insights with features like SpotIQ for automated anomaly detection, trend analysis, and personalized exploration. |
| Downloading and Sharing Options | Download as PDF, PNG, JPG, HTML5, or MP4; share via link, embed on websites, or present online. | Download reports and visualizations in various formats; share via direct links or embed within applications. |
| Team Collaboration | Includes version control, workflow management, and robust collaboration tools for teams. | Includes shared Liveboards and the ability to share and follow key business metrics with proactive alerts. |
If you’re tired of spending hours manually exporting data, juggling spreadsheets, and piecing together reports, Coupler.io might just save your day by doing all of it automatically on your chosen schedule.
This tool simplifies the entire process of collecting, organizing, and visualizing data—and you don’t need to have any coding skills.
Coupler.io is a bit different from other visualization tools on this list. It not only allows you to visualize data in-app but also helps you easily build advanced dashboards in third-party destinations like spreadsheets and BI tools.
You can collect and transform data from multiple sources and build insightful dashboards in Looker Studio, Power BI, Tableau, BigQuery, or Google Sheets.
What I noticed right away is that the setup process is quite straightforward, so it is easy to connect data from all the apps you’re already using. With over 800 ready-made integrations, it’s a breeze to pull in data from platforms like Google Analytics, HubSpot, QuickBooks, or even multiple Facebook Ads accounts.
One standout feature of Coupler.io is the ability to blend data from multiple sources. For instance, you can combine your PPC campaign results from Google Ads and Facebook Ads into a single dashboard.
Once the data is in, you can clean it up directly in the app—rename columns, filter out what you don’t need, and use formulas to make your data more meaningful.
Below is an example of a PPC multi-channel dashboard created with the help of Coupler.io’s built-in visualization. It is sharable and mobile-friendly.
And because you can schedule automatic data refreshes (as often as every 15 minutes), your dashboards are always up-to-date without any manual work. Coupler.io also supports webhooks, allowing you to trigger the data flows to run in sequence and notify your system about their execution status.
You can either build dashboards from scratch or use a reporting dashboard template. A gallery of pre-built templates for tools like Looker Studio or Power BI is especially handy for marketing, sales, and finance teams who want quick insights without starting from zero. Once your report is ready, you can easily share it via a link with your team or clients, ensuring everyone has access to real-time insights.
Coupler.io is perfect for marketing professionals, sales and financial teams, analysts, or anyone who works with data and needs custom visualizations but doesn’t want to rely on coding or IT support.
With its white-label reports, Coupler.io is also great for agencies or consultants who need to share clean, transparent dashboards with clients.
Coupler.io pricing plans scale as your needs grow, with the cheapest starting from $24 per month. You can start with a 7-day free trial (the Team plan is the most popular) and then decide on the subscription that works best for you. A big plus is that you get real human support and a library of pre-built dashboards on every paid plan.
Here’s a detailed comparison table between Visme and Coupler.io
| Feature | Visme | Coupler.io |
| Ease of Use | Easy to use drag-and-drop editor with beginner-friendly tools. | Simple interface with easy-to-configure data import/export workflows. |
| Chart Types | Wide variety, including bar, line, pie, donut, stacked charts, and maps. | Wide variety, depends on the selected visualization type. |
| Professionally Designed Templates | Extensive library with hundreds of ready-to-use templates for diverse needs. | Offers a library of 100 pre-build dashboards and report templates. |
| Data Integration | Manual data input and integrations with platforms like Google Sheets. | 800+ no-code data integrations with popular business apps. |
| Customization | Highly customizable with fonts, colors, themes, and brand kits. | Customizable color schemes, fonts, and filters within reports. |
| Animation and Interactivity | Animations, pop-ups, hover effects, internal/external links, and hotspots. | Limited to static visuals; lacks interactive features. |
| AI Features | AI-powered tools for chart creation, content generation, and image editing. | No AI features. |
| Downloading and Sharing Options | Options include PDF, JPG, PNG, PowerPoint, HTML5, and link sharing. | Allows report downloads and link sharing. |
| Team Collaboration | Version control, workflow management, comments, and real-time collaboration. | Supports collaboration through shared dashboards and reports. |
Sisense is a breath of fresh air for users who love digging into data but hate wrestling with clunky tools. It’s a business intelligence tool for creating data visualizations that help gain business insights.
Technically, Sisense is for creating dashboard reports. But the tool’s capabilities go beyond that. This data visualization tool is specially created to visualize large amounts of data.
What I really like about Sisense is its ability to bring together data from multiple sources. Whether it’s cloud databases, Excel sheets, or third-party apps like Salesforce, Sisense makes it all play nicely together.
Developers can also use it to create analytics apps using the Sisense API with any sort of data set. This is great for larger corporations in industries like health and manufacturing.Likewise, the platform also helps business owners create their own dashboards according to their needs.
That said, it’s not the most beginner-friendly tool out there. If you’re new to data visualization or don’t have a technical background, Sisense can feel a bit overwhelming at first. The setup process, in particular, can be daunting—especially if you’re not used to dealing with data warehouses or custom integrations.
And while the dashboards look clean, the customization options for visual aesthetics aren’t as robust as I’d like.
With Sisense, you can create dashboards for tracking any type of data. From social media marketing to health, manufacturing and more.
With the data modeling interface, creators can easily connect to a variety of sources like AWS Redshift Instinct. Once you’ve connected to your database and tables, the point and click and drag and drop functionality lets you easily create a robust semantic layer for building your data visualization with dynamic capabilities. From the demo, I found that creating custom columns is pretty seamless.
Next, you can head over to the Designer where you’ll use the semantic models you created to easily build charts and interactive dashboards. At this point, you only need to point and click to select your data visualization and data properties on to the canvas.
When it comes to chart options, Sisense offers a comprehensive selection, including bar, line, area, pie, donut, funnel and waterfall charts, among others. Beyond basic charts, Sisense offers more advanced visualizations tailored for deeper analytics, including geospatial mapping gauges and predictive analytics. Sisense dashboards are super interactive.
You can filter, drill down into specifics, and even set up alerts to notify you when key metrics hit certain thresholds. If you need custom analytics, you don’t need to write a single line of code to create analytics. That said, if you are comfortable coding, there’s a lot you can do to customize queries and calculations.
If you’re used to tools like Visme, you might find Sisense’s chart design options a little underwhelming. While Sisense helps you deliver accurate and actionable data, it lacks the visual polish, creative flexibility and interactive capabilities you’d find in Visme.
Sisens is for anyone who needs to visualize and analyze large data sets. There is no industry that Sisense won’t work with. The versatility of developers being able to create analytic apps as well as non-dev people being able to create dashboards is quite impressive.
Prices are not displayed on the website. Users have to ask for a custom quote that fits their needs. Simply fill out a form and the Sisense team will call you.
Here’s a comparison table highlighting the features of Visme and Sisense.
| Feature | Visme | Sisense |
| Ease of Use | Intuitive drag-and-drop interface, user-friendly for non-designers and professionals alike. | Advanced interface, geared toward data analysts; steeper learning curve for beginners. |
| Chart Types | Wide variety, including bar, line, donut, stacked, area, scatter, and radar charts. | Supports complex data visualizations like waterfall, Pareto, and Gantt charts for advanced analytics. |
| Professionally Designed Templates | Offers a large library of ready-made, polished templates for diverse use cases. | Lacks pre-designed templates but allows custom dashboards tailored to specific needs. |
| Data Integration | Limited direct integrations; primarily supports importing data (CSV, Excel). | Robust data integration capabilities; connects directly to multiple databases and live data sources. |
| Customization | High flexibility in design, including fonts, colors, themes, and layouts. | Robust data integration capabilities: connects directly to multiple databases and live data sources. |
| Animation and Interactivity | Animations, pop-ups, hover effects, internal/external links, and hotspots for interactive storytelling. | Basic interactivity focused on drill-downs and filter options for dashboards. |
| AI Features | AI tools for design suggestions and quick template creation. | AI-driven insights and predictive analytics for complex data sets. |
| Downloading and Sharing Options | Supports downloading in various formats (PDF, PPT, HTML, MP4); share via links or embedding. | Dashboards can be shared via links, emails, or integrated into other tools; limited offline export options. |
| Team Collaboration | Version control, workflow management, team workspaces, and real-time commenting. | Supports collaboration through shared dashboards and commenting; less emphasis on workflow management. |
If you’ve ever struggled with piecing together metrics from multiple tools like Google Analytics, HubSpot, or Facebook Ads, Databox neatly packages real-time data visualization, neatly packaged into custom dashboards. The style of DataBox’s dashboards is a bit different from others in the same niche. The colors are richer and deeper, which is perfect for people who like dark mode on their laptops.
What I love most about Databox is its simplicity. You don’t need to be a data expert to use it. The interface is clean, intuitive, and—best of all—it doesn’t feel overwhelming, even when you’re juggling multiple data sources. Setting up integrations is pretty seamless, and you can create dashboards in minutes with their drag-and-drop builder.
But, as much as I appreciate its user-friendliness, there are a few quirks. The design options are fairly limited. You can tweak colors and fonts, sure, but the overall aesthetic feels more functional than creative.
One of its standout capabilities is the ability to connect multiple data sources seamlessly. With integrations for over 70 platforms, including Google Ads, Shopify, Salesforce, and even spreadsheets, Databox allows you to consolidate all your key metrics into one centralized location.
Once you select your metrics, Databox creates a sample dashboard with a visual preview. You can name your dashboard, select a background and then connect your data source. Upon connecting your data source, you automatically get dashboard loops, metrics, data boards and scorecards.
That's not all; you will also get unlimited access to custom metrics, goals, reports, alerts, forecasts, AI summaries, benchmarks and data calculation's.
You can build custom dashboards tailored to your specific KPIs (just like this example), whether you’re tracking website traffic, monitoring email campaign performance, or evaluating sales data. And if you’re not sure where to start, Databox has you covered with a library of pre-built templates designed for common use cases.
One feature I especially love is Databox’s Generative AI functionality. This tool gives you complete performance overviews for dashboards, metrics and goals and suggests specific recommendations on how to improve performance.And speaking of performance management, Databox also makes it easy to track progress toward specific goals in real-time. You can set measurable objectives, and the platform provides live updates, acting like a digital accountability partner to keep you on track.
The templates in DataBox seem to be geared mostly toward marketers, such as HubSpot, Google Analytics and email templates. This is a great tool for business data analysts who want to track their team’s efforts.
DataBox offers a robust free plan to get you started. The Starter plan for five users starts at $47/month and increases with each additional data connection. The Professional plan is $159/month, the Growth plan is $319/month, the Premium plan is $799/month and the Agency pricing is upon request. Databox offers dozens of other paid Add-Ons available to upgrade your data visualization experience, such as
Here’s a comparison table between Visme and Databox:
| Feature | Visme | Databox |
| Ease of Use | Intuitive drag-and-drop editor, beginner-friendly interface. | Easy to use but primarily focused on data analytics and dashboards for business metrics. |
| Chart Types | Offers a wide range of chart types including bar, line, pie, donut, scatter, stacked charts, and more. | Supports multiple visualization types focused on business data and performance metrics. |
| Professionally Designed Templates | Extensive library of templates for various use cases, including presentations, infographics, and reports. | Limited to dashboard templates tailored for business KPIs and analytics. |
| Data Integration | Manual data entry, upload CSV files, or integrate with platforms like Google Sheets, Excel, and SurveyMonkey. | Robust integrations with business tools like HubSpot, Google Analytics, and Salesforce. |
| Customization | Highly customizable visuals, including fonts, colors, icons, and backgrounds. | Customization is available but primarily for dashboard widgets and layout designs. |
| Animation and Interactivity | Animations, popups, hover effects, internal/external links, and hotspots for dynamic storytelling. | Focus on static dashboards; no animation but provides interactivity for live data views. |
| AI Features | AI-powered tools for design suggestions, image generation, and text enhancement. | No AI-powered design tools but supports, AI performance overviews, automated KPI calculations and forecasting. |
| Downloading and Sharing Options | Download as PDF, JPG, PNG, PPTX, MP4, and HTML; share online links or embed visuals in websites. | Share dashboards via email, link, or embed; download options vary by subscription plan. |
| Team Collaboration | Version control, workflow management, robust collaboration features like comments and task assignments. | Collaboration through shared dashboards and goal tracking; no advanced workflow features. |
ChartBocks is one of a number of versatile online data visualization tools. It forms part of the Ceros cloud-based suite of business tools.One of the first things I noticed about Chartblocks is just how lightweight the tool is. It’s not bloated with unnecessary features or complicated menus, which makes it refreshingly easy to navigate.
Everything feels streamlined and to the point. From the moment you log in, you’ll find two menus: Charts and Data. So, if you’re someone who doesn’t want to spend hours learning a new tool or wrestling with a steep learning curve, you’ll surely love this tool.
You can import your data from spreadsheets, CSV files, or even pull it directly from a database, and you’re off to the races.
The tool has a nice selection of chart types, so you can whip up bar charts, pie charts, line charts, and more in no time. Plus, the charts are responsive, which means they’ll look great on any screen, whether it’s a laptop, tablet, or smartphone.
That said, I feel like Chartblocks is geared more toward quick, simple charts. The customization options are a bit limited. You can tweak the basics—like colors, fonts, and axis labels—but if you’re looking for something that wows your audience with advanced design features or animations, you might find it lacking.
With ChartBlocks, you can create any type of chart or graph. Their chart maker is fully customizable and can be adjusted to fit brand guidelines or a project’s color palette.
The data for the charts can be imported from a variety of sources, including Excel, CSV files or entered manually. This makes it great for pulling in data that’s updated frequently, which is a nice perk if you’re working with dynamic datasets.For the purpose of this test, I uploaded sample data for monthly sales revenue for a company over a year, entered the chart name, and then was presented with chart options.
When it comes to chart options, Chartblocks offers all the usual suspects. You’ve got bar charts, pie charts, scatter plots, and line graphs, to name a few.
The tool also provides basic customization, so you can adjust chart type, title, thickness, background type and color, hover interaction labels, and scales to match your preferences. Plus, you can select preset color palettes/ templates that suit your branding, adjust the chart size and padding, add or remove axes and so on.
One other thing I found particularly cool is the share and embed feature. Once you’ve created a chart, you can easily share it online using a live link or embed it on your website or blog with just a snippet of code. And if you need to share your chart elsewhere, Chartblocks allows you to export it as an image or vector file format (PNG, PDF, SVG, EPS,PS), which is handy for presentations or reports.
ChartBlocks is for anyone who needs to create a chart for a proposal, report or project. This data visualization tool is relatively easy to use and the learning curve isn’t steep.Depending on the pricing plan, users have more or less capabilities for creating engaging charts.
At the time this review was written, Chartblocks was available for free.
Here’s a detailed comparison table between Visme and Chartblocks:
| Feature | Visme | Chartblocks |
| Ease of Use | Intuitive drag-and-drop interface with tutorials and guides for beginners | User-friendly interface, simple setup |
| Chart Types | Wide variety including bar, line, pie, stacked, donut, scatter, and more | Supports basic chart types like bar, line, and pie |
| Professionally Designed Templates | Extensive library of templates tailored for various industries | Limited templates, mostly focused on basic needs |
| Data Integration | Integrates with Google Sheets, Excel, and other data sources | Allows data import from CSV files |
| Customization | Advanced customization options: fonts, colors, themes, and branding | Basic customization: font and color options |
| Animation and Interactivity | Animations, popups, hover effects, internal/external links, and hotspots | No animations or interactive features |
| AI Features | AI-powered chart maker and design suggestions | No AI features |
| Downloading and Sharing Options | Download as PNG, JPG, PDF, or share via URL; embed codes available | Export as PNG, PDF, or share a public link |
| Team Collaboration | Version control, workflow management, and robust collaboration features | No dedicated team collaboration tools |
Like other tools we’ve reviewed, you can use Datawrapper to create charts, maps and tables—you don’t even need to sign up to start creating!
For someone like me, who’s tested a ton of tools that require you to jump through hoops before even accessing the features, this was a breath of fresh air.
It’s straightforward, user-friendly, and perfect for quick, no-fuss data visualizations.The interface is super clean and intuitive. Whether you’re importing a spreadsheet or manually entering data, the process is smooth, and there’s almost no learning curve.
One of the things I love most is how fast it is—you can upload your data, tweak your chart, and embed or share it in minutes. That said, it’s not the most visually customizable tool out there.
The designs are functional and polished, but if you’re looking to add a lot of flair or branding, you might find it a bit limiting.
Still, for being completely free, it’s hard to complain.All charts created with DataWrapper are mobile responsive — the visualizations adjust to different screen sizes by minimizing lines and shrinking empty spaces.
With DataWrapper, you can create almost any type of chart, customizable maps and responsive tables. It’s simple to customize your visualizations with the integrated design tools. The charts can also be shared or printed easily.
To get started, you have four different options for uploading your data: Copy & paste data table, XLS/CSV upload, Connect Google Sheet or Link external data.
If you just want to try out the tool, Datawrapper has a list of some example datasets you can use—that’s what I used for this review. Once I confirmed the data looked right, I moved straight to the visualization.
Datawrapper is packed with 20+ different chart types and you can easily switch between them as you go along.
There are options for refining your chart design—you can switch between dark and light mode as well as customize everything on the horizontal and vertical axis, lines, value labels, line symbols, fill areas, tooltips and appearance.
While working on your chart, I could preview on different screen sizes (mobile, tablet and desktop) or manually adjust the canvas size.
Datawrapper has options for adding text annotations, adding range highlights and modifying the title, description, data source and byline. But that’s not all—I found five different themes and layouts and options for adding logos, embed links, image download and social media share buttons.
The charts can also be exported in PNG, SVG, PDF formats, shared and printed easily.
Since DataWrapper visualizations can be exported as responsive code, any charts and graphs made with the tool can be added to your Visme projects.
Unfortunately, it doesn’t have the same robust team collaboration features that Visme offers, which can be a dealbreaker for larger projects. The interactive elements are also limited—viewers can only hover over data points or regions to get more details.
This data visualization tool is for anyone who needs to create a chart, graph, table or map. From students to journalists and marketers in between, there’s really no limit to who can use DataWrapper. The purpose of their tool is to help users make charts and graphs that look great even without coding or any design skills.
DataWrapper has a free plan with many features. For more professional capabilities, there’s a $599/month plan or 5990/per year. Enterprise pricing is upon request.
Here's a comparison table between Visme and Datawrapper.
| Feature | Visme | Datawrapper |
| Ease of Use | User-friendly, drag-and-drop interface suitable for beginners and advanced users | Simple, clean interface, designed to be easy for quick data entry and chart creation |
| Chart Types | Wide range of charts including bar, line, pie, donut, area, scatter, and more | Focused primarily on standard charts like bar, line, and pie, with some advanced charts like choropleths and time series |
| Professionally Designed Templates | Numerous templates, including for presentations, infographics, and data visualizations | Limited templates, focused more on chart creation with customizable styles |
| Data Integration | Supports integration with Excel, Google Sheets, and CSV uploads | Integrates well with Google Sheets, CSV, Excel, and other data sources |
| Customization | Highly customizable with color schemes, fonts, and element sizes, plus a range of design tools for fine-tuning | Offers customization in terms of chart style and colors, but not as in-depth as Visme |
| Animation and Interactivity | Animations, popups, hover effects, internal/external links, hotspots, and interactive data visualizations | Focuses more on static charts, limited interactivity compared to Visme |
| AI Features | Includes AI-driven design tools, layout recommendations, and smart templates to streamline content creation | No notable AI features currently offered |
| Downloading and Sharing Options | Multiple download formats (PNG, JPG, PDF, PPT) and sharing via URL or social media | Downloadable in PNG, SVG, PDF formats, and provides embed options for websites |
| Team Collaboration | Version control, workflow management, robust team collaboration with permissions and comments | Limited team collaboration features |
The last data visualization tool on our list is Google Charts. First off, one of the biggest perks is that it’s completely free, and available to use for both personal and commercial projects.
You don’t even need to sign up or create an account to start using it, which is such a breath of fresh air in the SaaS environment where everything seems to require a login. You simply head to the site, and you’re ready to roll.
It’s also easy to embed any Google Chart into a website or online platform. The data can be static or dynamic according to the source.
However, there were some downsides. This is the only tool in the list that needs coding knowledge to build data visualizations. If you don’t know how to code, figuring out how to use Google Charts may have a high learning curve.
To add to that, I found the documentation a bit overwhelming. While it’s thorough, the amount of information can be intimidating for new users. It took me a while to sift through examples and figure out the best way to implement my charts.
Also, I noticed that some of the more complex visualizations could get a bit tricky if you’re not familiar with coding, as Google Charts does require some JavaScript knowledge for full customization. As great as Google Charts is for functional data visualization, it does fall short compared to a tool like Visme, especially when it comes to design and ease of use for non-developers like me.
You can create a wide variety of visualizations, which is great whether you’re presenting data for business insights, academic purposes, or even just for fun. From the basics like bar, line, and pie charts to more advanced options like geo charts, scatter plots, candlestick charts and timelines, Google Charts covers most of the visualization needs you’ll need.
Whether your data lives in Google Sheets, an SQL database, or a CSV file, Google Charts makes it easy to pull it in and visualize it.
One of my favorite features is the ability to integrate charts into web pages. With a bit of JavaScript, you can generate dynamic charts that update automatically as the data changes. If you’re working on web-based projects, you can also add interactive charts that respond to user input.Another standout feature is the interactivity.
Users can hover over specific data points to get more information, which enhances the audience's engagement. And let’s not forget the responsive design of the charts; they look good on both desktop and mobile, which is essential.Everything in Google Charts is built with code, but once you get the hang of it, it gets easier.
This is the perfect data visualization tool for those of you who want complete control. That said, you need to know HTML and JavaScript to really get the full gamut of options.In terms of who the charts in Google Charts are for, they are for anyone who needs to visualize data in a simple and easy-to-read way. The data dashboard solution in Google is called Looker Studio.
Google Charts is completely free.Another data visualization software that gives you complete control over your business's data is the BeProfit Shopify calculator and expense tracker. It integrates with top ad platforms, automatically pulls relevant data from your Shopify store, and presents everything in an easy-to-understand dashboard reports with charts & graphs.Monitor your profit margins and all of your store's expenses with ease so you can spend more time optimizing your business. BeProfit - Profit Tracker is available in the Shopify app store.Here's a comparison table between Visme and Google Charts:
| Feature | Visme | Google Charts |
| Ease of Use | Intuitive drag-and-drop interface, easy to use even for beginners. | Requires some technical know-how (JavaScript). |
| Chart Types | Wide variety of chart types, including pie, bar, line, donut, radar, and more. | Offers many types such as line, bar, pie, and geo charts, but more options than Visme. |
| Professionally Designed Templates | Comprehensive library of pre-designed templates for charts and infographics. | No pre-designed templates; charts need to be customized from scratch. |
| Data Integration | Seamless integration with spreadsheets, Google Sheets, and external sources. | Requires integration with Google Sheets or data input via JavaScript API. |
| Customization | Highly customizable, including colors, fonts, labels, and data presentation. | Customizable through JavaScript, but less user-friendly for beginners. |
| Animation and Interactivity | Animations, popups, hover effects, internal/external links, and hotspots. | Limited animation options; basic interactivity with tooltips and hover effects. |
| AI Features | Includes AI tools like automatic suggestions and template recommendations. | No AI features; relies on manual data setup and chart design. |
| Downloading and Sharing Options | Easy download options (PNG, JPG, PDF, HTML) and sharing to social media or via link. | Embeds charts directly into websites, but no direct download options; must be exported via code. |
| Team Collaboration | Robust collaboration tools with version control, workflow management, and team access to templates. | Limited collaboration features; no built-in version control or team workflow management. |
If you’ve ever had to pull together data from a million different platforms to create a single report, you’ll appreciate what Whatagraph brings to the table.
It’s designed for automated reporting and makes pulling together data from sources like Google Analytics, Facebook, and HubSpot ridiculously easy.
From my test, I noticed Whatagraph doesn’t fit the mold of a traditional data visualization tool like Tableau or Visme, which focuses heavily on creating individual charts, graphs, and dynamic visual elements for presentations or dashboards.
Instead, it is more of an automated reporting tool that integrates data from multiple sources and organizes it into pre-built templates and dashboards for easy consumption.
While it includes data visualization elements (like bar charts, line graphs, and pie charts), Whatagraph is mainly for automating reports so you won’t find it a bit restrictive if you’re looking for fancy customization.
The visual analytics are created from a number of different integrations, spanning from Twitter to Google Analytics. There are plenty of options for live data visualization. The Whatagraph data visualizations can also be customized to match your brand with white-label dashboards.
For example, here’s a template with sample data from GA4.
The main data visualization feature of Whatagraph is to show and analyze social media and email marketing campaigns.
You can jumpstart your data visualization with 75+ templates and connect it to over 40 platforms, including big names like Google Ads, LinkedIn, and Shopify. It pulls data in real-time, so your reports are always up to date and you have the option to save and reuse templates.
While the automation is fantastic, the design options feel a bit limited. All you can do is tweak the layout, add your logo, and use brand colors to make reports your own.
That being said, I love that they have an extensive library of pre-made widgets for each integration, a block of text for comments, and custom images you can use on your dashboard.
Sharing reports is easy as well—you can send live links, schedule email deliveries, or export to PDF. Your team (or clients) can even interact with certain data points if you use live links.
If you don’t want any Whatagraph branding in sight, you can create white label dashboards. Their cross-channel reporting is a big one for marketing teams. You can combine data from multiple platforms into a single report, giving you a holistic view of campaign performance.
Whatagraph is perfect for digital marketers who need to create visual dashboards for clients. By using the integrations with different marketing channels, users are able to easily put together reports and dashboards.
This tool is also useful for social media managers who want to keep track of all the social platforms they’re using for campaigns. The reports are customizable according to each user’s needs.
Whatagraph offers three pricing plans based on the amount of “source credits”. The smallest plan, with 20 data source credits, starts at $249/month. You can use “source credits” to connect data sources, send data from a source to a warehouse, and blend cross-channel data together.
Here’s a detailed comparison table between Visme and Whatagraph
| Feature | Visme | Whatagraph |
| Ease of Use | Easy to use drag-and-drop editor with beginner-friendly tools. | Simple dashboard tailored for data-driven reports; minimal learning curve. |
| Chart Types | Wide variety, including bar, line, pie, donut, stacked charts, and maps. | Focused on data-driven visualizations like bar, line, and pie charts. |
| Professionally Designed Templates | Extensive library with hundreds of ready-to-use templates for diverse needs. | Offers templates designed for data-heavy reports and performance analytics. |
| Data Integration | Manual data input and integrations with platforms like Google Sheets. | Robust integrations with Google Analytics, Facebook Ads, and other marketing tools. |
| Customization | Highly customizable with fonts, colors, themes, and brand kits. | Moderate customization options focused on maintaining a professional look. |
| Animation and Interactivity | Animations, pop-ups, hover effects, internal/external links, and hotspots. | Limited to static visuals; lacks interactive features. |
| AI Features | AI-powered tools for chart creation, content generation, and image editing. | Focus on automating report generation from integrated data sources. |
| Downloading and Sharing Options | Options include PDF, JPG, PNG, PowerPoint, HTML5, and link sharing. | Allows PDF, PNG downloads, and direct link sharing. |
| Team Collaboration | Version control, workflow management, comments, and real-time collaboration. | Supports collaboration through shared dashboards and reports. |
No, Python itself is not a data visualization tool like Tableau, Power BI, or Visme but it is a programming language that lets you create data visualizations with dedicated libraries like Matplotlib, Seaborn, Plotly, Bokeh, Altair, and Pandas, which are specifically designed for this function. In essence, Python offers the environment to develop visualizations using these dedicated libraries.
Yes, it is. Tableau is a popular, interactive data visualization tool that allows users to capture and analyze data, interact with data through dashboards, maps, and other formats and build almost any chart type, dashboard and visualization.
Absolutely, PowerPoint can be considered a data visualization tool, as it includes features for creating charts, graphs, and other visual representations of data within presentations. That makes it a popular choice for presenting data in a visually appealing way, especially when paired with data from Excel.
Yes, Tableau is generally easy to learn, especially for users who are familiar with working with data or creating visualizations. Its user-friendly, drag-and-drop interface makes it accessible to both beginners and advanced users. There’s also an interactive walkthrough that helps you get up to speed quickly. That said, the learning curve can vary depending on your prior experience, prerequisite skills and the complexity of what you want to achieve.
Choosing the right data visualization software depends on your needs, budget, and level of expertise. Here’s a quick guide to help you decide:
Google Analytics is not primarily a data visualization tool, but it includes data visualization features to help users understand website and app performance. Its main function is as a web analytics platform, designed to track and report website traffic, user behavior, and other key metrics. However, it offers various visualization options, such as charts, graphs, and dashboards, to make the data more digestible.
Yes, Microsoft offers several tools for data visualization, with Microsoft Power BI being the standout with robust capabilities. Power BI is a dedicated business intelligence and data visualization tool designed to help users create interactive reports and dashboards. But there are other Microsoft Tools with data visualization features such as Microsoft Excel, Microsoft Visio and Microsoft PowerPoint.
At Visme, we are big fans of data visualization. That’s why our blog is full of valuable articles to help you create great-looking and compelling data visualizations for your business.
We recommend you start with this: 32 Data Visualization Types: Choose the One You Need.
If you ever asked yourself, what are the types of data visualization?
This will clear all doubts. Keep it as a bookmark for future reference.
Plus, Click here to out all of Visme's articles shown below and more, all related to data visualization techniques, strategies, templates, types and so much more.
The visual tools in the list above will work for your data viz needs, but what you really need is an all-in-one content authoring tool like Visme.
Creating your own data visualizations is easy with Visme. There are hundreds of templates to choose from, spanning from charts and graphs on their own to multi-page presentations, reports and proposals.
Plus, you have access to the Visme Brand Wizard, which uses your brand to instantly create hundreds of branded templates, including several data visualizations.
The graph maker lets you create 40+ different types of charts and graphs, all of which can be fully customized and animated according to your needs.
Our data widgets, maps, flowcharts and tables complete the suite of data visualization tools available inside the Visme editor.
All your data visualizations made with Visme can then be added to any project in just a couple of clicks.
Get started with a free Visme account and take it for a test drive.
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